26 - 30 Nov 2025, Olympia London

The Dream Factory | Official Charity Partner

Support The Dream Factory

This Christmas, we're proud to support The Dream Factory, a truly magical charity making dreams come true for children and young people with life-limiting or life-threatening conditions. Visit them on stand G860 to join the festive fun, take part in heart-warming fundraising activities, and discover how you can help make dreams a reality. Here's how you can get involved at the show!

All proceeds go directly to granting dreams for children.

  

  The Dream Factory Logo

 

Gift Wrapping

Gift Wrapping Station The Dream Factory

Take the hassle out of wrapping your show-bought gifts and get them wrapped at the Gift Wrapping Station on stand G759. For a suggested donation from £3 per gift, The Dream Factory volunteers will wrap your presents in gorgeous festive papers and ribbons.

Light Up a Life

Light Up A Life The Dream Factory option 2

For a suggested £5 donation, pen a heartfelt message on a bauble and see it sparkle among 400 personalised treasures. Celebrate loved ones, past and present, as the tree shines bright with joy, love hope and hope this season.

Meet Sporting & TV Legends

Harry Redknapp & Michael Watson The Dream Factory

Meet two familiar patrons at the show! Michael Watson MBE (26 Nov) - get a signed photo for a kind donation. Harry Redknapp (27 Nov) - stage talk and photo opp. All in support of The Dream Factory.

Princess Weekend 

Princesses - The Dream Factory

Enjoy magical appearances from princess characters on stand G860 at the weekend. Bring the family for a sprinkle of magic and a lot of love!

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